Category Archives: The Wheel Specialist Franchise Opportunity

Wolverhampton Branch of The Wheel Specialist to open in May

Posted on April 16, 2013 by Admin| Leave a comment

Are your wheels letting you down in Wolverhampton – but can`t afford to spend ££££`s on buying a new set.

May will see the launch of the newest branch of The Wheel Specialist- Wolverhampton.
Manager Stuart Richards and Steve Perry with a team of specialist technicians will be providing Wolverhampton with a top quality same day total wheel refurbishment service.

It was very important to provide the people of Wolverhampton with a business that we could be confident that every customer received the best in market products as well as great customer care. The Wheel Specialist is a rapidly growing nationwide network of franchisees providing 1000’s of customers with exactly that, I am really looking forward to getting started” says Stuart.

Breathe new life into your existing car by having your wheels professionally refurbished at The Wheel Specialist. Scuffed, curbed, corroded or damaged wheels can be transformed into their factory-fresh former selves, or try something bespoke if you fancy something a little different.
With a vast range of finishes available and on display within a welcoming and comfortable showroom you will be sure to find something that is right for you.

For over 30 years The Wheel Specialist have been providing quality affordable durable refurbishments to both public and trade. The company’s many clients include renowned motoring journalist and presenter of TV shows such as Top Gear and Fifth Gear, Quentin Wilson.

What makes The Wheel Specialist different?
Stuart explains “What makes us different is that we can refurbish the whole wheel, some smart repair systems only touch up the face and this simply provides a temporary resolution to the problem, we fully prepare the wheels to remove damage and corrosion, before applying a 3 or 4 extremely durable thermo treated finish, that is how our finishes last such a long time. By using such superb quality processes and bespoke equipment, I just know that the people of Wolverhampton will be blown away by the results”

“Having the opportunity to work at The Wheel Specialist gives me the ideal opportunity to work within a market that I have great enthusiasm for, wheel refurbishment is such a fast growing market as it covers such a great spectrum, whether you are looking for a new funky finish to give your car a unique look or simply looking to revamp your vehicle with new-look wheels The Wheel Specialist can help, we use unique products and bespoke equipment and processes to create the most durable and desirable wheel finishes” adds Steve.

So Simple…
All you need to do is drive in or drop off, there is no need to be without your car for days and days you can have your new look wheels in just one day, plus they are fully guaranteed.

For an instant quote call Wolverhampton team on 01902 490118, or pop in for a visit at
Unit 10 Echo Way
Spring Road Industrial Estate
Lanesfield Drive
Wolverhampton
WV4 6UA
Or visit the website www.thewheelspecialist.co.uk

Posted in Alloy Wheel Care, Alloy Wheel Diamond Cutting, Car Customisation, Head Office News, New Openings, The Wheel Specialist Franchise Opportunity

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The Wheel Specialist – Wheel Refurbishment Experts? – Total BMW think so…

Posted on March 13, 2013 by Admin| Leave a comment

Sarah and Vernon Kerr of The Wheel Specialist Fareham are very proud to feature in the April issue of Total BMW magazine.

Total BMW – Expert Profile

Total BMW is the definitive monthly magazine for this prestigious German marque and are the only UK-based BMW publication that caters for all enthusiasts. The magazine includes in-depth features on your favourite classics as well as news, product reviews, buying guides, technical information and owner’s stories. Visit http://www.total-bmw-mag.co.uk/subscribe to subscribe, available in digital or print!

The Wheel Specialist has branches nationwide specialising in alloy wheel refurbishment and customisation. Vernon and Sarah Kerr have been repairing damaged and corroded alloy wheels for over 5 years. Based in Segensworth, Fareham they cater to the public and trade of Southampton and Portsmouth. Their top quality and durable powder coat wheel refurbishments bring customers from all over the Hampshire, many have great things to say about the products and service delivered, visit The Wheel Specialist website to read more reviews and testimonials.

Posted in Alloy Wheel Care, Alloy Wheel Refurbishment, Car Customisation, gallery, Testimonials - What Our Customers Say About Us, The Wheel Specialist Franchise Opportunity

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The Wheel Specialist appoints new General Manager

Posted on March 4, 2013 by Admin| Leave a comment

The Wheel Specialist has announced the appointment of Dave Galvin to General Manager for the growing alloy wheel refurbishment franchise. Dave has a wealth of franchise experience, having previously been Senior Franchise Manager for Card Connection and more recently UK Franchise Sales Manager for the pizza franchise Papa John’s.

In his newly created role in the ever expanding business, Dave will be responsible for overall franchise network development and growth, including attracting multi-site operators and identifying opportunities to create additional revenue streams.

Dave said: ‘’Having known Ginny Murphy, MD of The Wheel Specialist for the past two years, I have been aware of the phenomenal growth and success of the business in that time. When I was offered the opportunity to become an integral part of its future success, it was one I simply couldn’t refuse and I look forward with tremendous enthusiasm to helping grow the business further and making The Wheel Specialist into a household name.’’

Posted in Alloy Wheel Care, Alloy Wheel Diamond Cutting, Alloy Wheel Refurbishment, Car Customisation, Careers, Head Office News, Recruitment at TWS, The Wheel Specialist Franchise Opportunity

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The Wheel Specialist announces record figures.

Posted on February 18, 2013 by Admin| Leave a comment

The Wheel Specialist today announced a year of record sales and growth in 2012 with revenue growing by 14% compared to 2011 to achieve annual sales of £3,597,000. A huge part in this was played by the success of the improved website which received 320,183 hits, 78% of which were new visitors.

2013 looks like being another bumper year with January sales up 47% on 2012 despite the bad weather, with like-for-like sales increasing by 20% for the month.

The Wheel Specialist currently trades from 17 branches nationwide with branch number 18 due to open in Chester on 18th March 2013. A further 6 are planned across the UK which will be rolled out during the remainder of the year taking the total to 24. The unique franchise offering continues to grow with unprecedented demand and is increasingly being seen as a real alternative investment opportunity.

Posted in Alloy Wheel Care, Alloy Wheel Refurbishment, Car Customisation, Franchise Events, Head Office News, The Wheel Specialist Franchise Opportunity, TWS Products

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Annual Conference recognises top performers.

Posted on February 18, 2013 by Admin| Leave a comment

The Forest Hotel, Solihull, hosted The Wheel Specialist 3rd Annual Conference on Saturday 9th February with a 100% attendance of its nationwide franchise network.

The franchise reported sales growth of 14% over 2011 with total revenue exceeding £3.5 million. 2012 saw the opening of five new franchise branches and 2013 will exceed that figure with openings in January, March and April. An additional five branches are already signed to roll out during the course of the year, taking the overall total to 24.

An awards ceremony took place with the top performing franchisees achieving recognition. The top three accolades were:

The Wheel Specialist Franchisee of the Year – Vernon & Sarah Kerr, Fareham

The Wheel Specialist Best Customer Service – Mark Harnden, Nottingham

The Wheel Specialist Best Sales & Marketing – Vernon & Sarah Kerr, Fareham

Two additional awards were given to recognise dedication and commitment and were presented to Will Rush, Leeds and Adam Bignall, Fareham for their loyalty to their respective employers for more than five years’ service each.

The Wheel Specialist Managing Director Ginny Murphy commented: ‘Our ethical approach to franchising and unrivalled support infrastructure has played a key part in helping our franchisees grow their individual businesses in a challenging economy and this is reflected in our significant continued growth and also the full attendance at our conference.’

Posted in Alloy Wheel Care, Alloy Wheel Diamond Cutting, Alloy Wheel Refurbishment, Car Customisation, Franchise Events, Head Office News, The Wheel Specialist Franchise Opportunity

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Can You Afford to NOT Answer the Phone?

Posted on February 4, 2013 by Admin| Leave a comment

Can You Afford to NOT Answer the Phone?

In today’s modern consumer environment customers want information NOW, they will not wait. The fundamental act of answering the phone in theory is very simple, however how many times have you called a business and it has not been answered?

You cannot express how important it is to answer your phone. Customers have the luxury of choice; if they cannot get through to you because no one is answering the phone then they will go elsewhere. Customers are impatient; they WILL NOT keep calling until you answer.

We understand that it can get very hectic in the workshop but if the phone rings, someone needs to answer it. The phone should ideally be answered in at most three rings, don’t leave it too long or customers will hang up.

Put yourself in the customer’s shoes, would you keep calling until someone answers the phone? If a customer cannot get through after two attempts, which has happened on numerous occasions with head office, then that customer will be lost. Simple as that, a customer will not wait around to keep calling you because you cannot answer the phone.

Do you really think that the customer thinks that it is because you are busy?

NO – They think:

  • You are closed
  • You are a one man band
  • You are unprofessional
  • You have gone out of business

Why go to all the trouble of attracting customers if you are not going to answer the phone?

Tips:

  • Have a number of cordless mobile phones so you don’t need to run in to your office when the phone rings.
  • Keep a phone in your pocket.
  • Turn the ringer volume up to its highest setting.
  • Give each of your members of staff a phone, and train them how to answer it. This way if you can’t answer it they can.
  • Don’t leave phones lying about, this way you lose them and they run out of battery.
  • If you miss the call dial ‘1471’ so that you can call the person back.
  •  Install an answering machine with a correct and branded message but return the call, ideally within 30 minutes.
  • Out of hours divert your phone to your mobile – it really does make a difference to the customer.

Don’t let your customers slip away please answer the phone before they become someone else’s customer!

 

Posted in Alloy Wheel Care, Alloy Wheel Refurbishment, Car Customisation, Head Office News, Social Networking, The Wheel Specialist Franchise Opportunity, Uncategorized

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Looking for a new business opportunity?

Posted on January 23, 2013 by Admin| Leave a comment

New Year – New Career!  Is franchising the answer?

Are you looking to take control of your future in 2013?

We are all aware that looking for a new job can be a long and difficult process; maybe you aren’t even sure what you want to do?

Do you dream of a better future? Being your own boss? Or being in control of your own destiny?

Have you considered franchising?

Franchising gives you the opportunity to own your business but with the benefits of working with an established brand, learn from the experts and have a team supporting you all the way!

Do you have a passion for cars?

The Wheel Specialist Franchise Opportunity may be just what you are looking for.

Key Facts about The Wheel Specialist Franchise Opportunity:

  •  Market Leaders – The Wheel Specialist Franchise network offer a unique same day service of top quality alloy wheel refurbishment.
  • The only nationwide wheel refurbishment brand operating from fixed premises.
  • Vast target market covering both the public and trade sectors.
  • Large and exclusive territories giving you the opportunity to achieve optimum growth.
  • Benefit from an excellent return on investment.
  • The Wheel Specialist Franchise gives access to a website that generates leads whilst you sleep!
  • Full training is provided in all aspects of running a successful business; this gives you the opportunity to learn a brand new trade.
  • Unlimited success – you are the key to your own success however we are there to guide and support you all the way.

If you are interested and want to know more please visit www.thewheelspecialist-franchise.co.uk or call our support team on 01564 784 991 – We would love to hear from you.

Posted in Alloy Wheel Care, Alloy Wheel Diamond Cutting, Alloy Wheel Refurbishment, Car Customisation, Franchise Events, Head Office News, Recruitment at TWS, Social Networking, The Wheel Specialist Franchise Opportunity, Uncategorized

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An Interview with Ginny Murphy

Posted on January 18, 2013 by Admin| Leave a comment

The wheels keep on turning

AN INTERVIEW WITH GINNY MURPHY, MANAGING DIRECTOR OF THE WHEEL SPECIALIST, ABOUT THEIR FRANCHISE OPPORTUNITY

Who is The Wheel Specialist?

The Wheel Specialist is the UK’s premier alloy wheel refurbishment expert and is the only national brand with a nationwide presence operating from fixed premises.

After more than 40 years at the forefront of paint application and powder coating, recognising the unprecedented national demand for alloy wheel refurbishment, the Wheel Specialist began to offer the franchised business opportunity. It now boasts 17 branches across the length and breadth of the UK, with more planned openings in the first quarter of 2013.

The Wheel Specialist has been delivering this unique franchise opportunity for the past six years, offering a proven business model that can provide a rapid speed to market.

What does The Wheel Specialist offer?

The market for alloy wheel refurbishment continues to grow annually with statistics showing there are now over 120 million alloy wheels on our roads.  Our franchisees benefit from our bespoke CRM system which allows them instant access to that market. The system allows customers to generate an instant automated quote online 24/7, which are then automatically allocated to the nearest branch for follow up. In the past year our CRM system has issued in excess of £15 million worth of quotes.

The system is driven by an extensive online marketing campaign which allows us to harness the benefits of all the various online media sites to ensure SEO. Earlier this year the success of our online marketing was recognised when we were selected as finalists for the Franchise Marketing Awards 2012, an achievement we are extremely proud of.

All franchisees benefit from an initial bespoke training course dealing with all different aspects of the business ranging from technical to sales and marketing. Once you are up and running, we continue to assist you with our experienced and devoted franchise support team there to guide you as required.

Why are we different to work with?

The Wheel Specialist operates as an ethical franchisor and you will benefit from having your own totally exclusive territory. We have a close working relationship with all our franchisees and do not tie you in to buy expensive products – we have in fact a number of preferred suppliers that are sourced to give our franchise network preferential rates.

We are pioneers are what we do. Our franchise model is borne from a long-established business that is proven to work which allows us to constantly review and refine our processes and procedures for continued success, advised by our industry leading research and development team.

The Wheel Specialist is the only such franchise to operate from fixed premises. This allows the franchisee increased earning potential that is unable to be matched by a mobile unit. It also enables us to offer a same day service whilst maintaining consistently high standards, something which is echoed in the glowing testimonials we receive on a daily basis.

What does the future hold for The Wheel Specialist?

Our aim is to grow our network at a controlled rate for the benefit of our existing franchisees and we continue to research new ideas as we do. Despite the present economic climate we are seeing growing interest in our opportunity as brand awareness increases. We opened five new branches in 2012 and will exceed this figure in 2013, with three planned openings in the first quarter, Durham/Sunderland being the first on 14th January with Chester and Wolverhampton not far behind.

Our Aberdeen branch, which recently completed its first full year of trading, has returned the best start-up year figures ever seen within our network.

We are also experiencing more enquiries from people looking at our franchise as an alternative investment opportunity.

For more information call: 0845 017 6464 or visit www.thewheelspecialist-franchise.co.uk

 

Posted in Alloy Wheel Care, Alloy Wheel Diamond Cutting, Alloy Wheel Refurbishment, Car Customisation, Franchise Events, Head Office News, New Openings, Social Networking, The Wheel Specialist Franchise Opportunity, Uncategorized

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Now open – TWS No. 17 – Durham/Sunderland

Posted on January 14, 2013 by Admin| Leave a comment

Durham launch for alloy wheel specialist.

The wheels of business keep on turning for the Cleasby family, as son Daniel heads up their latest business venture.

On Monday, January 14th, they open a new outlet of The Wheel Specialist, the UK’s leading alloy wheel refurbishment group.

The launch at Unit 10b Belmont Industrial Estate, Durham, is a bit like “keeping it in the family” for Daniel – his father Andre and before him grandfather, have operated local businesses in the automotive sector since 1947, so hope to capitalise on their existing contacts and knowledge.

After using the services of The Wheel Specialist Newcastle branch, Mr Cleasby could see the potential for a similar business in their local area.

“We jumped at the opportunity,” said Mr Cleasby. “We could see the market. “Many people like to show off their cars these days and alloy wheels are part of the image they want to project. So whether these are worn, corroded and kerbed or you just fancy a whole new customised ‘brand’, we can transform the look of the vehicle.

“It is about providing a professional service and offering people a quality product. It is a first franchise venture for us and we are very much looking forward to opening.”

There is a wide range of finishes to choose from plus a drive-in or drop-off service. Most finishes are available on a same day turnaround and the Durham branch will service both the public and the auto trade, also covering Peterlee, Consett, Sunderland and surrounding areas.

Durham brings the number of franchises across the country to 17, with five more planned over the next six months.

Managing Director Ginny Murphy said: “Car drivers who invest in alloy wheels want them looking their best – our aim is to make tired and shabby alloy wheels a thing of the past. “Many customers have very definite ideas on the bespoke look they want and we do our utmost to provide them with it. It is a niche success story.”

Contact durham-sunderland@thewheelspecialist.co.uk or call 0191 384 2779.

Posted in Alloy Wheel Care, Alloy Wheel Diamond Cutting, Alloy Wheel Refurbishment, Car Customisation, Head Office News, New Openings, The Wheel Specialist Franchise Opportunity

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Happy New Year – Happy New TWS!!

Posted on January 2, 2013 by Admin| Leave a comment

Another new branch opening VERY soon in Durham – watch this space for more details!!

Posted in Alloy Wheel Care, Alloy Wheel Diamond Cutting, Alloy Wheel Refurbishment, Car Customisation, Franchise Events, Head Office News, New Openings, The Wheel Specialist Franchise Opportunity, TWS Products

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